Sales Enablement

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Summary

  • Make security a part of closing more deals and close deals faster
  • We handle vendor security questionnaire answering, including knowledge base maintenance and prep work
  • We’ll jump on sales calls to help close critical deals
  • Working with GTM strategy to make sure your security is being fully leveraged for your prospective customers

Vendor security questionnaire support

Many of our customers are inundated with vendor security questionnaires. This is a great problem to have, but it’s hard to scale. Questionnaires answered by people without the right expertise won’t fly with your most discerning customers, and questionnaires answered by your key staff will quickly drain their productivity. We help our clients streamline this process, and enable their sales teams to quickly and accurately respond to these requests.

These questionnaires are answered by our sibling firm, Repliance. This helps clients who are ready to move on from Latacora, but still see an increasing need for vendor security questionnaire answering, achieve business continuity.

Sales call support

By partnering with us, you’ll gain access to expert live sales support, helping you close more deals and drive revenue growth.

We’ll help you develop tailored messaging that resonates with different types of prospects and personas.

Sophisticated buyers won’t necessarily tell you precisely what they’re looking for. Firstly, not every vendor carries the same risk, not just in magnitude, but in type. Secondly, a prospect doesn’t want to teach to the test, where you meet the letter of the law by purchasing a bunch of tools without any practice behind them. In an ideal scenario, you’ve thought about the risk you represent to them a lot more than they have, and they’re just there doing due diligence on your work. A lot of what they’re looking for is just confidence that you’re doing a great job. We’ll be available to answer questions and address concerns in real-time to put any concerns they may have to rest.

Because we’ve got a huge series of programs available, we can help you shoot for the moon. Since we work with a lot of early firms, it’s common that clients don’t yet have all of the controls and processes some customers expect. Even if you don’t have them now, you have the option of going to a prospect with a series of proposals that are clearly well-thought out and defensible. It’s not just a series of discombobulated vendors: it’s a set of complete practices demonstrating a clear understanding of the problem space.

Make security part of your go-to-market

Vendor security questionnaires and sales calls can be wonderful tactical wins, but experienced revenue professionals know deals are won long before the opportunity materializes.

For most of our clients, security can and should be a key differentiator. That’s why we’re committed to helping you develop a comprehensive go-to-market (GTM) strategy that fully leverages the value of your security practice.

We’ve also often helped clients pursue markets they thought would be out of reach due to security or compliance requirements. While that may well have been true at some point in the past, the organization’s ongoing commitment to security often means that can be revisited, giving your business a new way to capitalize on that investment.